Sell Your Handmade Goods Online
Ranch Route is the story-driven marketplace for real makers, ranchers and farm families. Low fees, no listing fees, and your story front and center.
An authentic marketplace, built on stories
Big craft marketplaces are crowded with resellers and mass-produced goods, and the person who made the thing gets lost. Ranch Route only lists real people: blacksmiths, leatherworkers, saddle makers, hatters, bootmakers, woodworkers, potters, weavers, and the ranch and farm families they come from.
Every shop starts with your story. Your page shows who you are, where you work, how you learned the craft and why it matters, with your products right beside it. Buyers come to Ranch Route because they want to know the hands behind what they buy.
What it costs to sell
Our commission is the same on every plan. Plans add tools, not fees.
| What you sell | Ranch Route commission |
|---|---|
| Handmade and craft goods (ironwork, leather, tack, hats, home goods, apparel) | 5% per sale |
| Food and farm goods (beef, eggs, honey, produce, pantry) | 1% per sale |
| Bookable experiences (ranch stays, tours, workshops) | 8% per booking |
| Listing a product | Free |
Card processing is Stripe's standard rate, paid to Stripe on your own account. Ranch Route never holds your money.
| Plan | Monthly | What you get |
|---|---|---|
| Storyteller | Free | Your story page, sell up to 10 products at a time, a spot on the map, a feature video on our socials once you sell here |
| Homestead | $10 | Unlimited products, your website and social links on your page, plus the feature video |
| Operator | $25 | Everything, plus a feature video on our socials every month |
Ranch Route vs. Etsy on a $100 handmade sale
| Ranch Route | Etsy | |
|---|---|---|
| Listing fee | $0 | $0.20 |
| Commission / transaction fee | $5.00 (5%) | $6.50 (6.5%) |
| Forced ad fee if an ad brought the sale | None | Up to 15% |
Both charge card processing on top. Etsy rates are its published US rates as of 2026 and can change.
More than a shop
- Filmed partner stories. We travel to partners and film their story for our YouTube channel and socials.
- Social features. Once you are selling, you get a feature video posted on Ranch Route's channels.
- The map. Buyers find you by place and by craft, with your own pin.
- Your own store link. Share it anywhere to send customers straight to your shop.
- The Community Board. Custom orders, made-for-you requests and community posts.
Questions makers ask
How much does it cost to sell handmade goods on Ranch Route?
You can start free on the Storyteller plan. Ranch Route takes 5% of each sale on handmade and craft goods, 1% on food and farm goods, and 8% on bookable experiences. Card processing is Stripe's standard rate, paid to Stripe. There are no listing fees and no ad fees.
Is there a listing fee?
No. Listing a product is free on every plan. Storyteller partners can sell up to 10 products at a time; Homestead and Operator have room for more.
How do I get paid?
Buyers pay through Stripe, straight to your own connected Stripe account. Payouts go to your bank on Stripe's schedule. Ranch Route never holds your money.
Do I need my own website?
No. Your Ranch Route profile is your website: your story, your photos, your products and a shop link you can put in your Instagram bio, on business cards or anywhere else.
What makes Ranch Route different from Etsy?
Ranch Route only lists real makers, ranchers and farm families, and every shop is built around the story of the people behind it. We film partners, feature them on our socials, and keep fees low: 5% on handmade goods with no listing fees or forced ads.
What can I sell?
Handmade and ranch-made goods: blacksmithing and ironwork, leather goods, saddles and tack, hats, boots, woodwork, pottery, fiber and weaving, soap and candles, jewelry, plus food and farm goods like beef, eggs, honey and produce, and experiences like ranch stays and workshops.